Fifteen
months ago, Kim Strohmeier and Tony Watkins knew each other only
as business acquaintances in the community.
Now, after spending hours together in seminars and workshops and
even traveling to Scotland, the two are friends and members of
a unique family.
They are among the 27 people from across 19 counties in northeastern
Kentucky to graduate from the inaugural class of the Kentucky
Entrepreneurial Coaches Institute (KECI).
Over the past 15 months, the group’s members have grown
close. They’ve attended weddings of each other’s family
members. They’ve consoled each other during the loss of
loved ones. Two of the 27 are dating. And last month, they mourned
the death of one of their own members, just a few weeks before
their planned graduation ceremony.
But through it all, they’ve had one thing on their minds,
making a difference in their community by promoting and furthering
economic development by emphasizing entrepreneurial activity.
KECI started last year with money from Phase I tobacco funds.
The idea was to promote alternative ideas to tobacco farming.
Through seminars and projects, Watkins, Strohmeier and the other
Fellows learned methods for coaching future and current entrepreneurs.
The term entrepreneur is used to describe anyone who is interested
in starting a new business or enhancing an existing one.
The concept behind KECI’s work is that the survival of Kentucky’s
rural communities depends on economic diversity and that entrepreneurship
holds the key to the region’s economic growth.
Yet, according to the institute’s coordinator, University
of Kentucky Extension professor Ron Hustedde, many areas are not
entrepreneurial-friendly.
“It’s a whole new way of thinking about the potentials,”
he said. “Our institute focuses on potential and the assets
of the region because so many social scientists focus on the deficits,
on what’s wrong.”
Hustedde said, for example, one can look at the winding, twisting
roads in eastern Kentucky as a problem for recruiting industrial
development or as an asset for developing entrepreneurial activities
such as agri-tourism.
Strohmeier said that’s one of the benefits he sees to participating
in the program.
“Farmers are facing a very uncertain future, but this uncertainty
opens up all kinds of business opportunities,” Strohmeier
said. “This program has given me the tools to help advise
and coach farmers and other potential entrepreneurs.”
For Watkins, helping the community maintain its identify while
offering opportunities for businesses to locate in the community
is at the base of why he took part.
“The executive summary for the Owen 20/20 Vision Survey
demonstrates an overwhelming desire that Owen County maintain
the small town atmosphere, at the same time growing our local
economy,” he said. “Building and supporting an entrepreneurial-friendly
community will allow growth while preserving our heritage.”
The KECI program prepares community leaders, many of whom are
entrepreneurs themselves, to ask the tough questions that can
crystallize a person’s initial dream for a business into
a concrete plan of action. Coaches are not authorities in marketing
or financial plans. Instead, they are experts in listening, encouraging
and connecting entrepreneurs with a network of people who can
help them succeed.
Institute graduates also act as entrepreneurial leaders and advocates
to create youth entrepreneurship initiatives, agri-tourism and
policy changes at the regional level.
According to Hustedde the curriculum is “the most demanding,
most rigorous leadership program of its kind in the commonwealth.”
In March 2005 the Kauffman Foundation, the U.S. Small Business
Administration Office of Advocacy and the National Lieutenant
Governors Association recognized KECI as one of the best entrepreneurial
practices in the country.
Steve Isaacs, assistant director for Community and Economic Development
at the University of Kentucky, spoke to the graduating class and
emphasized the groundbreaking aspects of their work. “There
are folks who want to replicate this program in other states.
This is something we (in Kentucky) are leading in.”
In his commencement speech to this first KECI class Ron Hustedde
said, “A wise teacher once told me, ‘You may not see
the results of your work in your lifetime. The only thing you
need to ask is, is this journey the right thing to do?’
I believe we are on a noble journey in which we are creating a
plan where dreams for a better life and more prosperity can be
brought to fruition.”
If you are interested in discussing entrepreneurial opportunities
in your area, contact Tony Watkins at watkins@monterey-baptist.org
or (502) 514-1172, or Kim Strohmeier at kstrohme@uky.edu or (502)
484-5703.
For more information about the Kentucky Entrepre-neurial Coaches
Institute, contact Dr. Ronald Hustedde through email at rhusted@uky.edu
or by telephone at (859) 257-3186.
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